What are we all about?

Our business is built on the simple belief that if we make your business successful, then our success will follow.

From the moment we opened our doors 30 years ago, we’ve been helping clients ranging from start-ups, to some of the world’s most famous brands achieve their goals. And we’re proud to say, we do it with the same drive and enthusiasm we had when we first started. We’re a full service creative agency, with offices in Bournemouth, Belfast and London and our aim is to be indispensable in what we do.

So what makes us Indispensable?

Simple. We deliver fresh thinking and innovative ideas that give our clients the edge over their competitors. Our passion and drive to know your business inside out and back to front enables us to work alongside you and become an inseparable extension of your marketing team. But don’t just take our word for it, our client retention says it all, many of them, such as Volkswagen, Kia, Tesco and Allied Bakeries have been with us for over 12 years.

Our marketing credentials are deep-rooted. We’ve been members of the Institute of Practitioners in Advertising for 26 years. Only 5% of agencies do this. We were the second-ever ad agency to achieve ISO:9001 certification – now held continuously since 1993. We believe in nurturing our people and all our staff are on Continuous Development Programmes and we recruit only the best.

In short, we’re a formidable organisation who believes in working in partnership with our clients to deliver strategic, profitable communications.

About Graphic

Our Clients

Who are we?

Here are some of the faces you’ll meet along the way when you work with us. We love what we do and it’s a fast-paced place to work. Our Vision to be ‘Indispensable’ to our clients is a big challenge, but it’s one we’re ready to rise to – given the opportunity. We think you’ll find we’re a very likeable and knowledgeable bunch.

Mike Smith image
Mike brings leadership experience from over 25 years spent at some of the major integrated agencies in the UK. He has led brands across a broad range of sectors, with local market, regional and global remits.
Mike Smith
CEO, RLA Group
Stephen Roycroft image
A creative and communications strategist, Stephen has authored IPA Effectiveness Awards, lectured in all NI universities, and sits on the IPA Council. He brings extensive TTL advertising experience from his 23 yrs in major Agencies.
Stephen Roycroft
Managing Director, Belfast
Samantha Butcher image
Sam is one of the best in the business. Brilliant at her job, skilled, caring and in touch from both sides of the fence.
Samantha Butcher
Managing Director
Paul Smith image
Paul’s planning and interpretation are a unique proposition for RLA and a sought-after skill for our Clients.
Paul Smith
Strategy & Planning Director
David Mackey image
David is a qualified chartered accountant, he has worked in general management and new business development in Advertising for 20 years.
David Mackey
Deputy MD & New Business
Marcus Finnemore image
Marcus has been creating and overseeing advertising, direct and digital campaigns for over twenty years. His experience spans across every major sector working for agencies both large and small in the UK and more recently in China.
Marcus Finnemore
Creative Director
Simon White image
Si has written and overseen concepts for hundreds of clients from AA to Zurich, for just about everything a brand can do to promote itself.
Simon White
Creative Director
Tom Lawton image
Tom’s skills involve solving problems in the most elegant, future proof way. Keeping on top of latest development techniques and best practices is a work and personal passion.
Tom Lawton
Head of Development
David Dent image
David has worked at some of the best London agencies delivering effective strategies for some of the biggest global companies. His passion for people watching delivers unique consumer and business insights.
David Dent
Senior Planner
Andy Oram image
Andy is a direct marketing expert and has worked for some of the best DM agencies in London.
Andy Oram
Group Account Director
Nathan Garner image
A perennial name on the nominations for RLA's "Best Team Player", nothing is too much trouble for Nathan. As long as it's got a job number.
Nathan Garner
Studio Manager
Lucy Lofthouse image
Lucy joined us in 2009 as Finance Director. She also looks after recruitment, HR, IT and also our ISO 9001 compliance.
Lucy Lofthouse
Finance Director

RLA is a wholly-owned agency of The Mission Marketing Group plc (the missiontm).

With an annual turnover in excess of £124m the missiontm is arguably the UK’s largest dedicated communications group outside of London and the 10th largest agency in the UK overall.

The Mission Marketing Group plc enables each Agency, its people and its Clients to access skills, tools and buying power in a collectively advantageous way whilst retaining their own distinct personality.

We continue to attract and develop talent from across the country; and through our one missiontm initiative, we unite our Agencies and our people, integrate the specialist knowledge and capabilities of the whole group, stimulate collaborative working and achieve more.

Thanks to share ownership and incentive schemes, we are proud that every member of the missiontm can have a stake in the future of the Group.

Our mission is simple: to work together to make our Clients’ brands and businesses more valuable; and fuelled by their success, to grow the missiontm into the nation’s most respected, most influential creative communications group.

Together we are stronger and more capable to deliver remarkable solutions.

14 agencies
25 offices
850+ people
1 mission
About RLA. The Marketing & Creative Advertising Agency | RLA